It's possible to target a specific mid-roll marker or markers using the OCM tagging function. 

Tagging a mid-roll ad marker

First, you'll need to tag the marker: 

1. Go the clip that you'd like to add the tagged mid-roll marker and click 'edit audio'.

2. Move the cursor to the position you would like your mid-roll flights to be inserted and click the '$' symbol. 

3. Click 'Edit' (where the second arrow is pointing above) and add your tag. 

Targeting a flight to a mid-roll tag

During the process of setting up a flight, you can specify which programs and tag/s you'd like to target.

1. Head down to the delivery options here: 

2. Type the name of the tag/s (needs to be exact) that you'd like to include or exclude.

3. Fill out the rest of your flight details and click save!

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Please note that any flight with a mid-roll delivery position and no tag specified will be competing with all tagged positions.

A sponsored mid-roll flight with no tags has the same priority as a sponsored mid-roll flight targeted to a tag. 

If this scenario occurs, then the two mid-roll flights will be evenly distributed.


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